In 2015, CS Ankit Tiwari, Anurag Tiwari, CS Rajat Mishra and Jagat Singh came together to provide quality online education at a reasonable price to students.
“The trends in the educational sectors are shifting towards eLearning,” says Ankit. “Technology is being infused into the classroom.”
Based in Delhi, LectureDekho.com caters to Grade 12 students and those preparing for professional degrees. Their lectures are simple and easy to understand. They provide classes through offline and online mode, so students can learn from the comfort of their homes.
LectureDekho.com started using the WhatsApp Business app soon after it launched in 2018, and reaches out to their students using the app.
“Since students text at odd hours and our executives aren’t able to reply instantly, the auto reply feature is very helpful,” says Anurag. According to them, this feature even helped increase revenue by 25 percent.
LectureDekho.com is able to connect better with their students using the WhatsApp Business app, as it created a sense of trust with the students. And that is allowing the company to change the way students learn.
“We believe blended learning is the way to go,” says Ankit.