略過至內容
  • 首頁
    • 安心進行私密對話保持聯繫透過群組交流盡情展現個人風格保護安全的設計分享您的生活點滴追蹤頻道
  • 隱私
  • 使用說明
  • 部落格
  • 商家專用
  • 下載
下載
《使用條款》和《隱私政策》2025 © WhatsApp 公司
WhatsApp 首頁WhatsApp 首頁
    • 安心進行私密對話

      端對端加密和隱私控制。

    • 保持聯繫

      免費*與世界各地的人傳送訊息和通話。

    • 透過群組交流

      傳送群組訊息變簡單了。

    • 盡情展現個人風格

      使用貼圖、語音、GIF 和其他功能表達心情。

    • 保護安全的設計

      多重保護機制,保障您的安全

    • 分享您的生活點滴

      在動態中分享照片、影片、語音便利貼

    • 追蹤頻道

      掌握您關注主題的最新資訊

  • 隱私
  • 使用說明
  • 部落格
  • 商家專用
  • 應用程式
登入下載
  • WhatsApp 故事

  • 小型企業故事

  • 印度的小型企業故事


Kavishala

When budding poet Ankur Mishra couldn’t find a dedicated online poetry platform to share his works, he decided to create one himself.

“I bought a domain and started putting out my works. Soon I got requests from other people to make it public,” he says.

Launched in 2018, Kavishala started off as an online platform for poetry lovers and in a few months expanded its scope to offer experiential components like meetups and poetry workshops. In less than two years, Kavishala has grown into a community of more than 30,000 poets, with over 60,000 works across eight Indian languages and English.

“We see at least 50 new users every day and the daily page visits average at 30K+, touching a million monthly views,” says Ankur, a 27-year-old engineering graduate. “At the moment our annual turnover is about Rs 12 lakh (approximately USD 17,300) and most of it comes from monetizing online traffic. We are looking at expanding our revenue streams through a merchandising platform, online poetry video series, and offline offerings. In the long run, we want the experiential offering to be the primary revenue model for Kavishala.”

Kavishala began using the WhatsApp Business app in October 2018 and today it is the primary engagement channel for experiential offerings.

"Switching to the WhatsApp Business app ensured that we answered queries in time, gained trust, which resulted in better sign up conversion numbers”

“Our challenge was to provide timely updates on events and answer queries. Switching to the WhatsApp Business app ensured that we answered queries in time, gained trust, which resulted in better sign up conversion numbers,” says Ankur, crediting WhatsApp for helping drive a 25-to-30 percent increase in site visits.

Additionally, the auto reply feature helps Kavishala respond to FAQs.

“It ensures that routine queries are answered while our efforts can be directed to things that are more important.”

Kavishala now has sights set on expanding to countries like the UAE, the U.S. and the U.K., and the team is also working on creating a new platform and an app. What started as a place for poetry lovers to connect has turned into a flourishing business.


更多來自 India 故事

探索更多內容
  • Bluewud

    Bluewud

    印度
  • artbandhu

    artbandhu

    印度
下載
WhatsApp 主要標誌
WhatsApp 主要標誌
下載
我們的成果
功能部落格安全企業商家專用
我們的角色
關於我們工作機會品牌中心隱私
使用 WhatsApp
Android 版本iPhone 版本Mac/PCWhatsApp 網頁版
需要協助嗎?
聯絡我們使用說明應用程式安全報告
下載

2025 © WhatsApp 公司

服務條款和隱私政策
網站地圖