略過,直接前往內容
  • 主頁
    • 私下傳送訊息保持聯繫在群組中交流盡情表露自我WhatsApp Business
  • 私隱
  • 幫助中心
  • 網誌
  • 企業商家專區
  • 下載
下載
使用條款及私隱政策2025 © WhatsApp LLC
WhatsApp 首頁WhatsApp 首頁
    • 私下傳送訊息

      端對端加密和私隱控制選項。

    • 保持聯繫

      在世界各地都能免費*傳送訊息並進行通話。

    • 在群組中交流

      輕鬆傳送群組訊息。

    • 盡情表露自我

      運用貼圖、語音和 GIF 等方式表達。

    • WhatsApp Business

      隨時隨地接觸顧客。

  • 私隱
  • 幫助中心
  • 網誌
  • 企業商家專區
  • 應用程式
登入下載
  • WhatsApp 限時動態

  • 小型企業案例

  • 印度的小型企業案例


Green People


While most Indians know about the devastating Uttarakhand floods in 2013, the state also witnessed another lesser-known tragedy in the aftermath. Large-scale migration turned nearly 1,000 villages into ghost villages.

Believing that making villages self-sustainable could help reduce the migration, former hotel management professional Roopesh Rai teamed up with Bandana Rai, Mani Mahesh and Pradeep Pawar and partnered with an army officer (Retd.) Col Ajay Kothiyal to start Green People in 2015.

Today, Green People runs two key initiatives — The Goat Village and Bakri Chhap. The former is a homestay venture that works towards reviving abandoned villages by leveraging their tourism potential, while the latter helps market indigenous farm produce from local communities.

"In less than three years, the lower sub-Himalayan trek of Nag Tibba has seen a 40-fold increase in footfalls, from only 1,200 annual participants to 47,000 trekking enthusiasts in a year. With Bakri Chhap, we work with nearly 80 farmers directly and over 500 farmers indirectly. We provide fair trade prices by eliminating middlemen and supplying quality produce to luxury hotels," says Roopesh.

"We started using WhatsApp since the day of inception"

WhatsApp has been a key enabler for the social enterprise.

"We started using WhatsApp since the day of inception. We knew that dependence on emails would not work as our rural workforce was intimidated by the idea of reporting on emails. But they all knew about WhatsApp and had no apprehensions about using it."

Sharing more details on how they have leveraged WhatsApp to streamline operations, Roopesh says, "We created groups based on departments and sites and the entire reporting and micro-management takes place through these WhatsApp groups."

Staying connected on WhatsApp has also helped the team mitigate emergencies. In addition to staying connected with the team, Green People also uses WhatsApp to share information about new destinations and new products with their customers.


更多 India 故事

探索更多
  • Superbottoms

    Superbottoms

    印度
  • Hey Deedee

    Hey Deedee

    印度
下載
WhatsApp 主要標誌
WhatsApp 主要標誌
下載
我們的工作
功能網誌安全性企業商家專區
我們的角色
關於我們工作機會品牌中心私隱設定
使用 WhatsApp
AndroidiPhoneMac/PCWhatsApp 網頁版
需要協助?
聯絡我們幫助中心應用程式安全顧問
下載

2025 © WhatsApp LLC

條款與私隱政策
網站地圖