Poonam Bir Kasturi has made home composting a habit for thousands of people across the globe with Daily Dump, India's first home composter for urban spaces, which she designed in 2006.

"It is definitely easier to throw the waste out. But if you can convert it to useful and fertile 'stench-free' compost without much hassle, why not?" That was her take when she created a home-composting innovation, which would reduce daily garbage output by 80 percent.

Daily Dump offers pioneering solutions for decentralized waste management. Its range of composters, segregation products, books, services and awareness material enable people's change in behavior to harm the environment less.

Their signature terracotta 'Kambha' is for individual homes. Aaga, their community composter is India's first hot pile composter. It is designed to be easily managed and maintained by urban apartment communities for decentralized composting.

Daily Dump has a dedicated WhatsApp Business number for customers to connect for any queries, support, information and other details, and also use WhatsApp Business groups to connect as a team internally and with partners in different parts of India. Through the WhatsApp Business app, they connect with around 50 customers a day, some of whom are in the U.S., Dubai and Australia.

The WhatsApp Business app has meant better customer satisfaction

"We have many customers who reach out on our helpline with photos and we give them live demos on what to correct," says Poonam.

For Daily Dump, the WhatsApp Business app has meant better customer satisfaction, quicker redressal of issues, increase in referrals and ease of customer engagement.